ABD Maestro Pvt. Ltd. (ABDM), the luxury and super-premium arm of Allied Blenders and Distillers Limited, has launched Russian Standard Vodka in India, bringing the country’s top-selling premium Russian vodka to Indian consumers. The brand will be introduced in three variants: Russian Standard Platinum (luxury), along with Gold and Original (super-premium).

Renowned globally for its authentic Russian vodka craftsmanship, Russian Standard is made using glacial water from Lake Ladoga and winter wheat from the Russian Steppes, and is currently available in over 85 countries. Its debut in India aims to offer discerning consumers a vodka experience defined by purity, taste, and smoothness.

The launch aligns with the rising popularity of vodka in India, where the category reached 14 million cases in 2024, with double-digit annual growth. This strategic move also marks the first vodka brand in the ABD Maestro portfolio, further expanding its footprint in India’s rapidly growing premium spirits market. The rollout follows a key partnership with Roust Corporation, one of the world’s leading vodka producers.

Speaking on the occasion, Bikram Basu, Managing Director of ABD Maestro, said, “At ABD Maestro, we’re building a portfolio that matches the evolving aspirations of Indian consumers—global in outlook, premium in quality, and rich in character. The entry of Russian Standard Vodka showcases our commitment to lead in the premium and luxury spirits space. We see a clear gap between rising demand for authentic, high-quality vodka and the limited availability of established global brands.”

Initially, Russian Standard Vodka will be available across major Indian markets through premium retail outlets, hotels, bars, and lounges. In Maharashtra, pricing starts at Rs 2400 for the Original (750ML), Rs 2650 for Gold, and Rs 5300 for Platinum (700ML). The launch will be backed by ABD’s strong distribution network, catering to both retail and on-trade segments.